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Motörhead launch their first rum

11/26/2018 12:42 PM

It is impossible to imagine the world of modern music without acknowledging the impact of Motörhead. Whether it’s metal, heavy rock, blues or even pop, you can find the influence of Motörhead musically, visually and, perhaps most telling, attitude-wise. The term “legacy” just doesn’t even begin to do the Lemmy Kilmister-led trio justice.

 

Apart from creating their own auditorial tsunami of sound, they also made their mark in the world of drinks, with iconic red and rosé wine bottlings, a vodka as well as a single malt whisky and the Bastards Lager beer. 

With a rum from the Dominican Republic in the pipeline since a couple of years, it made sense for everyone involved to see the project through, and December the 1:st finally sees the release of Motörhead Rum. As with every beverage the band put their name to, it’s been a hands-on affair with no detail left unchecked. Quality, craftsmanship and a total no bull-attitude has defined these releases, and the Motörhead Rum is not treated differently. 

The Motörhead Rum has been aged for 8 years in ex-bourbon barrels, which in the world of rums puts it in the finest quality corner. The aging has been done with the Solera process, meaning that as the oldest rum is pulled from the cask, younger rum is added to mature in the same cask. The result is a smooth dark brown rum with a balanced sweetness and notes of arrack, vanilla and dried fruits. 

Yvonne Wener, business manager at Brands For Fans says:
“We cannot begin to express how proud we are to have been given the opportunity to work closely with Motörhead over the years, releasing quality drinks in all forms. The most dedicated, wonderful guys one could ever ask for, and true gentlemen in every sense. While we miss them more than anything, we are thrilled to be able to contribute to the band’s legacy with the Motörhead Rum, which we hope the Motörhead fans and friends of rum will enjoy equally.”

You will find Motörhead Premium Dark Rum in 360 Systembolaget stores in Sweden.




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The Lemmy

8/14/2017 1:21 PM

This is surely the ultimate "no bullshit" drink made by Lemmy himself. 

You need only 3 ingredient’s for this, check the card or here you go:

1. Motörhead Whisky (purchase links below)
2. Coke
3. Ice 

Take a big glass, pour up Motörhead Whisky over the ice, make it a double shot. Ad a splash of coke, just for the colour and taste, done!

The Motörhead Whisky is the perfect tribute to one of the greatest rock’n’roll bands in music history. Lemmy himself was really proud of the Swedish Whisky and even had a nickname for it: Swhisky. 

Read the full story here: >>
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In Sweden you can find the Motörhead Whisky in most of the Systembolaget stores, chek the link here >>

(Do you want to send "The Lemmy" as an postcard to a friend? Send an email to info@brandsforfans.se, mark the email with "The Lemmy", attach address to the person you want us to send the postcard to and also a short message, we will pick a few of you and send it to your friend)

#cheerstolemmy














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 Motörhead is releasing an Premium Dark Rum December 1st 2018!

With a rum from the Dominican Republic in the pipeline since a couple of years, it made sense for everyone involved to see the project through, and December the 1:st finally sees the release of Motörhead Rum.