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Legendary rock icons KISS make waves on the drinks market with KISS Rum Kollection - a new portfolio including the KISS Black Diamond Premium Dark Rum and KISS Detroit Rock Premium Dark Rum. 

For a band who’s produced classic albums since the early ’70s, defining the musical tastes of generations of fans all over the world; what better way to celebrate their catalogue than with two premium spirits which pay homage to some of their most legendary moments?

KISS Black Diamond Premium Dark Rum takes its name and character from the rock monolith and closing song on KISS’s debut-album released 1974. Immortalized on one of the world’s greatest live albums - KISS Alive, Black Diamond was instantly destined to become a classic track, showcasing the song writing skills as well as the immediately identifiable vocals and characteristic chops of KISS. The label draws inspiration from the band’s early days, referencing both costumes and their iconic make-up, making it a pure treat for fans who grew up loving KISS and now discovering great rum. KISS Black Diamond Premium Dark Rum is an exceptionally smooth blend of Caribbean cask rums aged up to 15 years. 

Taking its name from one of the fans’ favourite songs, “Detroit Rock City”, KISS Detroit Rock Premium Dark Rum matches the legacy of the song. Blended from a selection of the finest Dominican Republic dark rum casks aged 8 to 15 years, this exceptionally smooth rum holds high quality standards, having won a listing at Swedish monopoly Systembolaget via the blind tasting tender process. 

Internationally acclaimed Master Blender for Brands For Fans, Daniel Henriksson, has together with the band created a balanced yet impactful rum that is equally appealing to rum-afficionados as well as discerning KISS fans all around the world. 

KISS fans will also appreciate the bottle’s artwork, with its many references to KISS legendary double platinum awarded Destroyer album, which opens with Detroit Rock City.

KISS say:
KISS founding member, Paul Stanley, “When Brands For Fans approached us we suggested a KISS Rum Kollection. Our master blended rums now showcase individual distinct and unique nuances making them awesome to stand alone or rock out in a cocktail.” 

For more information contact:

For marketing contact: marketing@brandsforfans.se

For business queries contact: info@brandsforfans.se

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Legendary rock icons KISS make waves on the Swedish drinks market with KISS Black Diamond - their premiere dark rum release under KISS Rum Kollection with seasoned spirits producer Brands For Fans.

On October 20th, KISS Black Diamond Premium Dark Rum will launch at Systembolaget in Sweden, available to purchase online via the ordering assortment. Taking its name and character from the rock monolith that is the closing song on KISS’s eponymous debut album from 1974, KISS Black Diamond Premium Dark Rum is an exceptionally smooth blend of Caribbean cask rums aged up to 15 years and bottled at 40%.

To music & culture fans, KISS remains one of the most influential bands in the history of rock and roll after 45 years. To the same note, KISS Black Diamond Premium Dark Rum lives up to the band’s illustrious career with its dominant tasting profile. Leading with a nuanced aroma of pronounced oak character, the tones follow with distinct notes of dried fruit, butterscotch, vanilla and nuts. The palate is layered with a restrained sweetness and marked oak initially, followed by well-defined tones of dried apricot and dates, arrack, vanilla fudge, cinnamon and chocolate.

The label draws inspiration from the band’s early days, referencing both costumes and their iconic make-up, making it a pure treat for fans who grew up loving KISS and now discovering great rum.

Sari H. Wilholm of Brands For Fans says: - It’s an amazing match for a band who were pioneers both musically and visually in the world of rock ’n’ roll. This is our fourth rum in our portfolio, multiple of which have won awards in reputable global spirits competitions. With the success of these in mind, we feel confident about the future with KISS Black Diamond and KISS Rum Kollection. When I taste this rum by KISS and look at the bottle, I feel proud of what we’ve achieved with this product. It’s damn good. Listening to Black Diamond still gives me the chills, and the rum makes me just as excited!

KISS Black Diamond Premium Dark Rum is bottled at 40% abv in 500 ml and will be released on October 20th available to order online via the ordering assortment in Sweden. The retail price in Sweden is SEK 369,00. Export markets is to be announced soon.

CONTACT
Sales releated questions: yvonne.wener@brandsforfans.se
Marketing questions: tiffany.ingle@umidagroup.com
PR, Journalist and communication: sari.h.wilholm@brandsforfans.se

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