Beer aficionado Dickinson explained, “Our fans have been asking for a stronger brew and it seemed only right to do this at 6.6% ABV! Despite the links with our song ‘The Number of The Beast’, the name TROOPER 666 has actually come about as a result of some detailed research by historian Terry Brighton, who has shown that there were in fact 666 soldiers that rode in The Charge of the Light Brigade during the Battle of Balaclava in 1854, and not just the 600 of Tennyson’s famous poem.” Brighton, author of ‘Hell Riders: The Truth About the Charge of the Light Brigade’ asserts, “A nominal roll was made at the time listing the cavalrymen present at Balaclava - I then used other contemporary records, of those killed and wounded, taken prisoner, assigned to other duties and so on, to prove who did and did not charge, and amazingly it added up to 666! Remarkably one of the extras was the hungover Regimental butcher, who charged wearing his butcher’s overall in place of his uniform, and wielding a butcher’s axe instead of a sabre.”
“TROOPER 666 is the same award-winning TROOPER recipe but brewed to a higher gravity,” explains TROOPER Brand Manager John Robinson. “The result is another wonderfully authentic beer that is packed with malt but slightly sweeter than the original. It has a dry finish and is remarkably moreish.” Bruce Dickinson adds, “I think it tastes tremendous and I personally prefer this straight from the fridge.”
Launched in May 2013, the original TROOPER has proved to be a global success story. The Premium British Beer is now being exported to 42 countries and has already been awarded a Gold Medal by the British Bottler’s Institute. TROOPER has proved unusually resilient overseas for a new beer, maintaining its stunning initial export success with repeated high volume orders across some of the world’s leading importers.
In Sweden TROOPER 666 will be availible at Systembolaget from October 8.